Email, Display, Geo-Fencing, YouTube & OTT/CTV
Build, target, and follow your ideal audience using a blend of products and channels powered by Cross-Media Optimization (XMO) technology. It starts with two targeted emails, then follows that audience with geo-fencing across social, display, OTT/CTV, and YouTube — amplifying your visibility and presence wherever they go.
Follow Your Audience Everywhere
Build an audience modeled after your ideal customer — geography, income, household details, and interests — to reach a more highly-qualified group of potential buyers, not just anyone nearby.
It starts with two targeted emails introducing your store to this audience. Opening either one is what unlocks geo-fencing, so XMO can keep following them with ads across YouTube, social media, and display.
XMO continuously shifts your spend toward whatever's earning real engagement — not just views, but page visits, form fills, and walk-ins — so your budget moves toward what this audience is actually responding to.
AI-Powered, Engagement-Based Optimization
Build a highly-qualified audience based on your ideal customer's geography, income, household details, and interests — not just broad demographics.
Introduce your store with two targeted emails — an initial send and a two-week follow-up. Opening either one is what qualifies that shopper for geo-fencing across your other channels.
Use geo-fencing and XMO technology to follow this audience across the web, social media, OTT/CTV, and YouTube — the second-most-visited site online after Google itself.
Expand your reach using look-alike audience targeting — finding more shoppers who match the profile of your best customers.
Track real outcomes three ways: engagement (site visits, page views, form fills, walk-ins), brand impact (branded search and organic traffic growth), and ROI (email match-back reporting tied to actual sales).
Let's get your store in front of the right audience, everywhere they go.
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