← Back to Services

Proprietary AI Technology

Cross-Media Optimization (XMO)

XMO technology removes the guesswork of budgeting by dynamically optimizing spend across all marketing channels, so your budget is used where it will deliver the best return. It's the engine running underneath XMO: Lead Generator and Brand Amplifier — you'll typically meet it through one of those two rather than on its own.

How It Works

Full-Funnel Marketing, One Budget

Fluid Budget Shifting

This full-funnel marketing technology lets you fluidly shift a single campaign budget across multiple marketing channels to reach the right audience wherever they are.

AI + Historical Data

We couple your historical advertising data with AI technology to optimize every campaign for peak performance.

Faster Lead Follow-Up

Increase your online visibility across channels, and easily track and manage every lead to follow up faster and turn more prospects into customers.

"Helped our business stay ahead of the curve in a competitive market."

— Kevin Wood, K&T Associates

Why XMO

One Technology, Every Channel

Optimize Across Channels

Our proprietary technology automatically prioritizes spend on top-performing keywords, ad sets, and target audiences to build the perfect media mix for your business.

Spend More Effectively

This AI-powered technology dynamically redistributes your budget across multiple digital channels so you reach your goals for the lowest cost.

Diversify Audience Reach

Access a broader audience by leveraging our cross-channel and look-alike audience targeting to increase your potential customer base.

Ready for Smarter Budget Allocation?

Let's put XMO to work across your campaigns.

Book a Free Consultation

Text Alex

Send a message and Alex will text you back.